The first thing a customer needs to know when an order is placed is the details of when the package will arrive. This is where a good shipping confirmation email comes into play. They are more than just delivery updates; rather, they offer an opportunity to build trust and manage expectations by creating excitement for your brand.
A great shipping email comforts your customers and updates them that their purchase is on its way, and it may make a great impression. Writing a perfect shipping confirmation email is just as challenging. How do you manage to have the right tone when writing a shipping confirmation email? Which details should you include? To answer these questions, you need to understand how to write an effective email with the help of customizable email templates.
Let’s learn how the most effective shipping confirmation email templates can be customized easily to write an effective shipping email. These templates can be very simple, personal, or offer something extra, like discounting. They serve multiple purposes, ensuring customers feel informed and valued while providing opportunities for further engagement.
What is a Shipping Confirmation Email?
A shipping confirmation email is automatically sent to customers after a transaction has been processed and shipped. These emails contain information that proves useful when tracking details about the shipment of the order, including estimated delivery times, but sometimes also carry additional information, like summaries of the order or special promotions.
Shipping confirmation emails can be a direct means of communication with customers, allowing for upselling recommendations, reminders of similar products, or even strengthening a personalized connection, creating or boosting the relationship of a brand connection. This is an easily implemented feature to enhance the customer experience and encourage loyalty.
What Should be Included in a Shipping Confirmation Email?
The key elements of a good shipping email consist of clear and relevant information that your customers would expect but add additional value without making it too much.
Let's understand the elements of a successful shipping confirmation email.
1. Branding
Your email should be instantly recognizable. Some just use plain text, but including your company logo, color, scheme, and design as a whole will make sure your brand identity is reaffirmed and the email looks proper and great.
Example:
"Thanks for your order, Mr.X! Your items are shipping. Here's a brief update from Your_Company_Name."
2. Summary of the Order
A summary of the order will give the customer a chance to look at what they purchased quickly, giving them peace of mind that the right things are on their way. To make the email more fun and interesting, you can include some product names, quantities, prices, and a few pictures of the products.
Example:
"Here's what's on its way:
Product Name 1 (x1)
Product Name 2 (x2)
Total: $XX.XX"
3. Tracking Information
The customer likes to see the tracking information so they can track how their shipping is going. Facilitate this by providing either a link or number so they can easily check on the status of their package.
Example:
"Track your order here: Tracking_item_Link. Expected date of delivery: dd/mm/yyyy."
4. Delivery Date
Delivery date is an important factor in managing your customers' expectations. You need to be specific about the date of delivery so that you do not create confusion and disappointment.
Example:
"Your order is estimated to arrive by dd/mm/yyyy. If the shipment's arrival time changes, we will keep you informed."
5. Business Contact Information
Make all your contact information available so that they know who to contact if they have questions about their order. This will make your business accessible to them and build trust and transparency in the email. You can also include all the essential details in the email signature.
Example: "We want to hear from you! If you have any questions or need help, contact us at xyz@mail or call us at [number]. We are here to help!"
6. Shipping Information
Inform them of what shipping method they chose and when it shipped. This will be really helpful for avoiding confusion, especially if you're offering customers options like express shipping and standard shipping.
Example: "Your order has been shipped by [Shipping Method] on dd/mm/yyyy."
7. Subject Line
Your subject line matters because it is what your customer reads at first glance. Make it clear and concise so that the recipient knows the reason for opening the email immediately. Do not make it too long or confusing.
Example: "Your Order is on the Way! Track it Here" or "Your_Company_Name, Shipping Update: Your Order is on its Way!"
Shipping Confirmation Email Templates
Here is a list of 20 shipping confirmation email templates that you can customize for your brand. These templates will help you enable several scenarios and tone, thereby making communication effective. It is essential to follow a professional tone in all business emails to communicate clearly and properly with your customers.
1. Default Shipping Confirmation Email
Subject: Your Order [#Order No.] Has Shipped! Here's Your Tracking Info!
Hello [Customer],
Great news! Your order [Order Number] has been shipped and is on its way to you.
Here are the details:
- Order Number: [Order Number]
- Items Shipped: [List of Items]
- Shipping Method: [Shipping Method]
-
Tracking Number: [Tracking Number]
(Click here to track your package)
- Estimated Delivery Date: [Delivery Date]
You can track your order status anytime using the tracking link above. If you have any questions or need assistance,
please don’t hesitate to reach out to us at [Customer Service Contact Info].
Thank you for choosing us. We hope you enjoy your purchase and look forward to serving you again.
Warm regards,
[Company’s Name]
2. Customized Shipping Confirmation Email
Subject: Hello [CustomerName], your [Product Name] order is on its way!
Dear [CustomerName],
Your order [#order number] is on its way. You can track your package using the following link:
Track your package.
Delivery is expected to arrive on [mention the estimated delivery date].
We hope that you like the products and that they meet all your expectations. Your satisfaction is our top priority,
and we are here to help with all your queries. If you have any questions, don't hesitate to call.
Best Regards,
The [Your Company Name] Team
3. Shipment Confirmation with a Discount on Your Next Order
Subject: Your Order [Order Number] has been shipped! Good News? Exciting offers await you!
Dear Customer,
We are pleased to confirm that your order [Order Number] is being shipped!
You can track it here: Track your order.
Delivery estimated at: [Date]
Your purchase means the world to us, and to express our gratitude, we are offering you an exciting
10% discount on your next order above [Enter a Price].
Here’s the code that you can use at checkout during your next purchase: NEXT10
Thanks for shopping with us! We hope that you like the products.
Best regards,
[Your Company Name] Team
4. Express Shipping Confirmation E-mail
Subject: Your Express Order is On Its Way!
Hello, [Customer Name],
Your express order [Order Number] has shipped!
Here’s your tracking link: Track your order.
Your package will arrive by: [Delivery Date]
We know you’re excited to receive your order, and we’re glad to get it to you fast!
Warm regards,
[Your Company Name] Team
5. Shipping Confirmation for Multiple Packages
Subject: Part of Your Order Shipped – Rest Along the Way!
Dear Customer,
We are excited to tell you that we have shipped a part of your order. Here are the details about the items that we have shipped:
Shipping Details
Order Number: [Order #]
Shipping Address:
[Customer’s Full Address]
Shipped Package:
Contents: [Item List for First Shipped Package(s)]
Tracking Number: Track your package
Estimated Delivery Date: [Estimated Delivery Date for First Package(s)]
We will let you know once the other items are prepared and ready to be shipped to your address.
As soon as they are on their way, we will send you an update with tracking details.
Thank you for your patience. Due to increased demand for products, there has been a delay, but rest assured,
you will receive your items at the earliest.
Best Regards,
[Your Company’s Name] Team
6. Confirmation Template Shipping Addresses
Subject: Confirm your Shipping Address
Dear Customer,
We are processing your order [#order number], and to ensure that we deliver it to the right address,
kindly have a look at the mentioned address:
Address: (Mention the address given by the customer)
If you feel there are changes or the address needs to be altered, you can do that on this
link. However, ensure to do that within 24 hours of receiving this email.
You can also mention additional guidelines that you want the delivery partner to follow when delivering your order.
We appreciate your cooperation. Our team is working diligently to ensure that you receive the order on time.
Warm Regards,
[Brand Name] Customer Support
7. Late Shipping Email
Subject: Delivery Update: The delivery schedule has been changed.
Dear [Customer Name],
We wanted to let you know that there has been an unexpected delay in the shipping of your order
[Order #]. We apologize for the inconvenience and any disruption this may cause to your plans.
However, we are working hard to get your items shipped to you as soon as possible.
Updated Shipping Details:
Order Items: [a list of all items]
Updated Delivery Date: [date]
Here's a tracking detail that you can use to track your order's delivery:
Track your order.
We appreciate your understanding. You can contact our customer support for any queries.
Best regards,
Customer Support
8. Shipping Confirmation together with Delivery Partner Details
Subject: Good news: Your delivery order has been dispatched via [Delivery Partner]!
Hello Customer,
Order # [Order Number] is already on its way, and this time, it will be delivered to you through
[Delivery Partner].
You can track your package here:
Track your package.
The package is expected to reach you on [Delivery Date].
If you have any further questions, we will be more than happy to assist. Thank you for choosing
[Your Brand Name]. We hope that our product meets your expectations.
Thank you for your purchase and support!
Best Regards,
[Your Brand Name] Team
9. Shipment Confirmation along with Subscription Reminder
Subject: Your [month's name] Issue is on its way!
Dear Customer,
Your latest issue of [Magazine Name] is on its way. You can expect it to arrive soon with all the latest news
and trends in the fashion world from East to West.
Here's what you can expect:
-
A detailed interview with the cover star of the month: [mention the name].
Read the conversation as the fame of Hollywood spills the beauty secrets behind her effortless,
radiant, and ever-glowing skin.
-
It’s time to change your wardrobe as the weather marks the onset of winter.
Discover the latest styles by celebrities and top looks of the season.
-
Get insider tips on skincare, makeup, and beauty routines that align with the season’s latest looks,
plus product recommendations from the experts.
- And much more.
Reminder: Your subscription is about to expire on [mention the date].
To keep receiving the latest news from the fashion world, we request that you renew your subscription.
Visit this link to renew your [Magazine Name] subscription.
Best Regards,
[Magazine Name] Team
10. Shipping Overseas Confirmation Email
Subject: Your international order is shipped!
Dear [Customer Name],
We are glad to let you know that order [Order Number] was shipped to
[address].
You can track the status of your package here:
Track your package.
International deliveries will take a little longer than usual because of the proceeding customs.
The estimated delivery date will be [Delivery Date].
If you have questions or concerns about customs or delivery, feel free to contact us.
Thanks for choosing [Company Name]!
Warm Regards,
[Brand Name] Customer Support
11. Shipped with Free Gift
Subject: Your Order is Shipped, + A Free Gift is Included!
Dear [Customer Name],
We are thrilled to inform you that the shipment of your order [Order Number] has been dispatched.
You can track it here: Track your package.
We've also included a gift with your order as a token of our appreciation for being one of our valued customers.
Your package should arrive by [Delivery Date].
Hope you like it!
Best regards,
[Your Company Name] Team
12. Shipping Confirmation with Weather Delays
Subject: Your Order is Shipped!
Dear [Customer Name],
We are thrilled to inform you that your order has been shipped and is on the way to you.
However, due to adverse weather conditions, there may be a delay in the delivery.
As a result, we have adjusted your estimated time of arrival.
If you have any questions or concerns, please don’t hesitate to reach out. We’re here to help!
Best regards,
[Your Company Name] Team
13. Fragile Shipment Delivery Confirmation
Subject: Your Order is On Its Way! Handle with Care
Dear [Customer Name],
Your order [Order Number] has shipped and contains fragile items.
We have taken extra care to pack them safely to ensure they arrive in perfect condition.
You can track your order here:
Track your order
Delivery: [Delivery Date]
Thanks for shopping with us!
Shipping Team
[Your Company Name]
14. Shipping Confirmation for Pre-Ordered Items
Subject: Your Pre-Order Items are Finally Shipped!
Dear [Customer's Name],
We are thrilled to inform you that your pre-order, [Order Number], has officially shipped!
We sincerely appreciate your patience as you awaited this item. We understand how eager you are to receive it!
If you have any questions or need any further assistance, feel free to contact us. We will be happy to help you.
Thanks for shopping with us!
Shipping Team
[Your Company Name]
15. Shipping Confirmation with Option to Pickup Locally
Subject: Your Order is Ready for Pickup!
Hello [Customer Name],
Your order [Order Number] is ready for local pickup. You can pick it up at
[Pickup Location] during our business hours.
If you'd prefer to track your order, you can use this link:
Track your order.
Approximate pickup date: [Pickup Date]
Looking forward to seeing you soon!
Warm regards,
[Your Company Name] Team
The Bottom Line
Shipping confirmation templates are very important in providing an efficient customer experience. Using these templates will enable you to craft your shipping emails so that your customers find them helpful and interesting. They will also reduce the time required to brainstorm and come up with an effective email template that meets your customers' needs.
These templates are ideal for using discount deals, passing on delivery information, or reminding customers about the values However, you will have to personalize the templates to connect with your buyers at a deeper level. Hence, instead of modifying each template, it is best to switch to a platform that comes with an AI writing tool, like Neo’s Smart Write. It helps you generate professional email drafts as per the format, tonality, and format you require your email to be in.
Frequently Asked Questions(FAQs)
1. What should the shipping confirmation email include?
The order summary should include branding elements, tracking details, an estimated delivery date, contact details, and a shipping method. These help build customers' trust and manage expectations.
2. Is my shipping confirmation email customizable?
Yes, shipping confirmation emails can be customized to reveal particular customer names, details related to specific products, and even incentives such as discounts. By customizing shipping confirmation emails, you can provide a more engaging experience while promoting the possibility of repeated customers.
3. Why is there a need for shipping confirmation emails?
Shipping confirmation emails provide customers with proof that their order is proceeding and make them feel relevant and transparent. They also allow you to showcase related items, offer discounts, and establish better connections with customers.
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