An email platform allows small businesses and enterprises to send high-volume and important emails to clients and customers. An email has become a standard communication protocol where businesses communicate regarding queries, requirements, and needs through an email platform. 

There are many different types of email platforms; however, choosing the right one is essential because it will simplify marketing operations. With automation and Gen AI in popularity, email platforms offer AI-powered tools that make it easy to write and draft email messages. Besides, some platforms integrate calendars, which makes it easy to schedule a meeting with the client without leaving the email platform. 

That's why it is essential to find the right email platform that can meet business requirements. Let's look at the criteria that a business should consider and the top 20 email platforms that you can choose from.

What Things to Consider While Choosing an Email Platform?

Let's look at some important factors to consider while choosing an email platform: 

1. To protect the confidentiality of the data, ensure the email platform provider implements robust security features, such as 2FA, antispam, and antivirus protocols. 
2. To ensure your email platforms run efficiently, ensure the email platform has an uptime of 99.9% or at least 99%. 
3. To ensure you can access the emails anywhere at any time, the email platform should be accessible through webmail and have enterprise-level synchronization with multiple devices. 
4. To ensure everyone can easily work with the email platform, ensure the platform offers an easy-to-use user interface and completes all the tasks without much guidance. 
5. To ensure your queries are answered at the earliest, ensure the service provider offers 24/7 customer service. 

Top 20 Email Platforms for Businesses

Here’s the list of top 20 email platforms that businesses can choose from as per your requirements: 

1. Neo

Neo is a professional business email platform that helps freelancers, solopreneurs, and small businesses establish connections with their vendors, customers, and partners. 

The email platform provides a business email address with a domain name and a one-page website. It is specifically for those who do not own any domain. This enables users to develop a unique online reputation and presence. 

Neo supports the productivity and expansion of small businesses. It has various functional features, like:

• a free .co.site domain name (at least for one year with annual plan),
• schedule send capabilities,
• email templates,
• follow-up reminders,
• a priority inbox, and
• appointment scheduling. 

For the unversed, Neo offers email marketing capabilities as a part of its Growth Suite. With email campaigns, you can create an impact email using email templates, craft a message using Smart Write, and send the emails through bulk sending. 

The platform integrates contacts, calendar, and storage functionalities within the email platform to streamline operations. This allows users to unify their business processes and access tools from a single location.

2. Gmail

Google's Gmail offers free email service and has more than a billion users around the world. Moreover, it gives a generous 15 GB data allowance for its users. This further includes other features like:

• leading-edge antispam,
• phishing protection,
• integration with Google's other productivity services, like Chat, Meet, and Docs, and
• support for email clients, including Apple Mail, Outlook, and Thunderbird.

Gmail is very easy to set up on desktops and mobiles. The interface is clean and straightforward, yet it can be collapsed to one or two sidebars. For instance, its Smart Compose makes smart suggestions about what the user intends to type next. However, a few others feel it's a distraction that removes the users’ ability to write new emails.

3. Yahoo

Even with so many competitors, Yahoo Mail offers a polished and professional service. Yahoo's storage ranges from 1 TB to 5 TB. Moreover, the platform’s web app sorts and groups emails automatically. 

It gives you instant views of your attachments and mailing lists. Customizable notifications are another feature of Yahoo mails that raise alerts for important emails that you can also add to your Gmail, 

Yahoo is not as configurable as Outlook or Gmail. However, you can tweak the layout to customize the appearance of the inbox. It even supports an option to display message previews and a feature to display messages in separate tabs for easier browsing and comparisons.

4. Microsoft Outlook

Outlook's powerful web app is a strong match for Gmail with its generous free 15GB inbox, an extra 5GB OneDrive cloud storage, and access to the web and mobile versions of Word, Excel, and PowerPoint.

The Outlook's web interface is a little more cluttered than Gmail, but it's also very familiar, almost identical to the desktop Outlook and many other email clients. There are folders and organizational tools on the left, the contents of the current folder in the center, and a simple preview pane on the right (with adverts in the case of the free account): if you've ever used another email client, you'll feel at home in moments.

Despite its apparent simplicity, a lot is going on under the hood. The service automatically detects important emails and places them in a Focused Inbox, keeping any distractions out of sight. Events, including flights and dinner reservations, can also be automatically added to your calendar.  

5. Protonmail

Protonmail is a distinguished secure email service from Switzerland renowned for its commitment to end-to-end zero-access encryption and unmatched privacy. Each email is encrypted directly on the sender's device, ensuring that only the designated recipient can decrypt and access its content. Notably, even Protonmail itself cannot access these encrypted messages. Users retain exclusive control over their encryption keys, and the absence of a key recovery option further enhances security measures.

The platform's adherence to open-source principles, coupled with Switzerland's rigorous privacy regulations, positions Protonmail as a preferred choice for professionals and individuals prioritizing online privacy. 

6. Tutanota or Tuta

Tutanota, commonly known as Tuna, is one of the most reputable email service providers. It is mainly known for its amazing features like end-to-end encryption, arranging separate and personalized email contacts, and more. It emerged as one of the most popular email service providers in the competitive market due to its transparency in workflow and amazing customer service.  

Now, coming to the best part! Tuna offers extreme privacy to its clients. It works on temporary data and does not save anything in its system. This email service provider is the ultimate blend of affordability and high-level privacy-maintained service.

7. Hushmail

Hushmail is one of the major names in the email service providers industry as it offers its clients a high level of security. Apart from making the emails end-to-end encrypted, they also ensure the deliverability of the email sent to main inboxes. In addition, they provide a very user-friendly platform that every user, irrespective of their technical proficiency, can navigate. It also allows users to send confidential information to the respected receiver by enabling the “question” feature. Using this feature, you can create a set of questions that the receiver has to answer to access the data sent. Furthermore, Hushmail also offers custom domains and built-in forms for professional use. 

8. Mailfence

Mailfence is a renowned email service founded in Belgium that is committed to offering the highest level of security and privacy. Since it uses well-known encryption standards, such as OpenPGP, users have complete control over their encryption keys. Unlike many of its peers, Mailfence refuses to use cloud services provided by third parties and is adamantly against mass surveillance in favor of user confidentiality.

Mailfence is a secure email service that provides several additional services, such as an encrypted calendar and document storage. Another feature that helps users is the ability to import and export keys with ease. Mailfence protects against unwanted access to personal and business correspondence by closely following European data protection rules.

9. Posteo

Posteo is a German secure email provider that prides itself on being environmentally conscious and protecting privacy. This independently funded service intentionally avoids advertising and does not collect personal information, guaranteeing unparalleled user privacy. 

Encryption is fundamental for end-to-end communication, protecting any data held on servers. By using renewable energy sources for its infrastructure, Posteo demonstrates environmental care and its constant commitment to security. 

Interestingly, users can send money anonymously, and email addresses are carefully dissociated from personal information. Posteo provides an encrypted contact directory and calendar and its main services. This secure email platform maintains these premium capabilities but charges a low monthly membership fee instead of providing free tiers.

10. Runbox

Runbox is a secure email service based in Norway that combines strong security measures with an eco-friendly approach. To safeguard information and correspondence privacy, it provides robust encryption features. Runbox servers in Norway comply with that nation's stringent data protection regulations. This service, which runs entirely on hydroelectric power, also strongly emphasizes energy efficiency.

Runbox provides domain name registration and site hosting in addition to email. The corporation is a good option for people concerned about privacy and the environment because of its open practices and proactive community involvement. Although Runbox isn't free, it does provide a range of payment options to meet the needs of different users.

11. Zoho Mail

Zoho Mail is a popular and feature-rich email system. Offering both cutting-edge and traditional functionality, Zoho Mail appeals to both traditional email users and those looking for a contemporary, integrated solution. The design is slick, easy to use, and customizable, making managing emails a snap. It adds usefulness to your email experience by integrating easily with the Zoho suite of products and providing extensive connectivity with numerous third-party applications.

12. CounterMail

If you are looking for a Swedish email service provider, you must consider CounterMail. Known for providing a high level of privacy, it has made its name among the top email platform providers worldwide. CounterMail uses effective features like OpenPGP service and end-to-end encryption to shield its clients' data from unauthorized access. As the data will be end-to-end encrypted, there will be no risk of hacking. In addition, CounterMail provides security against SSL MITM attacks.

13. Kolab Now

As the name implies, Kolab Now believes in a collaborative workforce. It is mainly known for understanding client needs and providing tailored solutions. It offers special features for teamwork and privacy. Located in Switzerland, it focuses on maintaining the privacy of customers' data. Kolab Now does not provide a free plan. You need to work with Kolab Now with paid subscriptions.

14. Thexyz

Thexyz, a Canadian-based email provider, is notable for its security and commitment to user privacy. It caters to the discriminating user with features like comprehensive automatic backups, two-factor authentication, and end-to-end encrypted messages.

Thexyz provides extra services, including specialized team support and custom domain support. The service doesn't have a free tier, but its selection of premium plans is flexible and can accommodate various needs. Thexyz will be a strong choice for anyone looking for an email service that doesn't sacrifice security or simplicity.

15. Campaigner

Previously known as Contactology, Campaigner is a renowned email service provider known for providing high-quality email marketing services. It offers multiple features, including automation, using which you can send the right message based on user actions. In addition, it offers 900+ responsive email templates to smooth out your workflow. 

With Campaigner, there will be no tension regarding the email delivery as they deliver the email to the right inbox within the time frame. With over 60 sophisticated features in an intuitive platform, Campaigner is regarded as one of the best marketing automation platforms. With it, you can easily develop and send email and SMS marketing campaigns.

16. SendLoop

Established in 2008, SendLoop is one of the most popular names in the email marketing industry. For small enterprises, Sendloop is the most user-friendly email marketing solution. Currently offering an email delivery platform to over 36,000 customers across more than 100 countries, they have over 24 years of experience in the email marketing sector and give exceptional, personalized customer care. 

From newsletters to running campaigns, the experts at SendLoop help users build their dream business with effective email marketing at an affordable rate. Some major services they offer for small businesses are a no-code, drag-and-drop visual email builder, advanced content personalization, and more.

17. ConstantContact

As the name implies, Constant Contact helps businesses constantly stay in touch with their potential or ongoing clients. With Constant Contact, you can drive revenue and boost your business with our easy-to-use email marketing tools and award-winning customer support. 

Whether you are a startup or an established business owner, ConstantContact will help you build a strong marketing plan by incorporating its efficient resources, which include email marketing tools, social media integration tools, and more. If you are looking for email platform providers that are the ultimate blend of AI and automation, ConstantContact is all you need!

18. Marigold Engage By Sailthru

Net Atlantic, another name in the email marketing industry, has significantly changed how email marketing works. It offers major email marketing features, including email deliverability, monitoring, and resolution, email campaign intelligence and data services, and many more add-on services. 

The best part is their amazing customer service. They will answer your calls, reply to your emails immediately, talk with you about strategy, provide honest feedback, guarantee excellent delivery, and provide you with comprehensive, wise, and useful reporting. They are professionals who assist companies and organizations of all sizes in achieving success with their email marketing campaigns. 

19. Net Atlantic

Net Atlantic, another name in the email marketing industry, has significantly changed how email marketing works. It offers major email marketing features, including email deliverability, monitoring, and resolution, email campaign intelligence and data services, and many more add-on services. 

The best part is their amazing customer service. They will answer your calls, reply to your emails immediately, talk with you about strategy, provide honest feedback, guarantee excellent delivery, and provide you with comprehensive, wise, and useful reporting. They are professionals who assist companies and organizations of all sizes in achieving success with their email marketing campaigns. 

20. AWeber

Last but not least, AWeber is another brand known for providing effective email services. Aweber aims to deliver incredibly easy-to-use email marketing software that handles 90% of small businesses' tasks. They support entrepreneurs and small companies in pursuing their goals. 

They are pioneers in developing exceptional email marketing tools that support their clients in expanding their brands and forging closer bonds with their target markets. From AI writing assistants to drag-and-drop builders, they provide numerous email marketing tools for your business to grow!

Wrapping up,

Hopefully, this article has helped you find the best email service platform for your business needs. Email marketing is an effective digital communication technique essential to the success of companies and organizations. 

The success of your email campaigns can be greatly impacted by the platform you choose for email marketing. The platform you choose will rely on several factors, such as the size of your company, your objectives, and your particular needs. Choose wisely and build your dream business with the best email platform providers. 

Frequently Asked Questions (FAQs)

1. How do providers of email services operate?

Email campaigns can be sent to a subscriber list by users with the help of an email service provider (ESP). Email service providers are digital businesses facilitating email list building and sending.

2. Are my emails visible to my email provider?

Yes, your ESP can view and read all your emails if they are your email provider. No, if you're sending all of your emails over encrypted protocols and utilizing a third-party service like Gmail, Hotmail, Yahoo, etc.

3. What time of day is ideal for sending out marketing emails?

This frequently relies on your sector and prospective clientele! Marketers say that open rates are highest between 9 am and noon and then again between noon and 3 pm. Run some A/B testing (or use marketing testing services) to determine what works best for you and learn when your emails are most successful.